Digital marketing for fitness centre

Claire

Claire

Marketing Officer at Craven Leisure

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ThumbsUp Digital ran multiple Facebook Ads campaigns for our sports and fitness facilities. They showcased our facilities and offers to our targeted audience in a modern way. As a result, our website page views, and interaction increased significantly. If you are looking to promote your business on social media, then we highly recommend you should use ThumbsUp Digital.

Leisure industry experience helped us grow traffic & user engagement

Craven Leisure is a fitness centre located in the beautiful Yorkshire town of Skipton. Their facilities include a state-of-the-art gym, swimming pool, sports centre and outdoor playing fields. Craven Leisure offers activities for all ages.

The Task

ThumbsUp Digital was asked to completely overhaul the digital marketing of Craven Leisure. The task included…

Advise the council web designers on how to showcase services on the website
New social media strategy
Setup Facebook advertisement campaigns

The Process

Working closely with Craven Council’s web designers we rewrote the web content. We also installed Google Analytics and Facebook Pixel on the leisure web pages to track the users. We also set up a Facebook ads campaign. Together with the council’s marketing team, we developed a new social media strategy for Craven Leisure.

The Process

Working closely with Craven Council’s web designers we rewrote the web content. We also installed Google Analytics and Facebook Pixel on the leisure web pages to track the users. We also set up a Facebook ads campaign. Together with the council’s marketing team, we developed a new social media strategy for Craven Leisure.

The Result

Increased in gym membership signups
Ranking on page #1 for the gym and swimming pool keywords
Improved content on Google map listing

Would you like us to manage digital marketing for your business?

Call to discuss your ideas with one of our digital marketing experts

0800 158 5831

Mon-Sun, 9am-10pm